R360G - CREW™ Workshop

CREW™, the Channel Relationship Effectiveness Workshop
Strengthening partner relationships
Discover five capabilities that will help you stay competitive in your channel program:

Assess relationship effectiveness
Improve channel sales
Improve channel profitability
Get more accurate forecasts
Improve customer satisfaction

We have seen that (the Microsoft participants) were so happy with your program which is lean and effective. These courses are dearly needed in China as the Chinese are more delicate when communicating with each other and they need such help to become more open and straightforward. That will help their business immensely.

-Bin Li, Asiana

Overview

Assessment

Workshop

Indirect selling is big business. For example, about 35% of IBM's sales revenues and about 96% of Microsoft's sales revenues come from partners. Today's big emphasis is on small and medium size business markets where many channel partners have deep customer knowledge and control.

In indirect selling, neither partner has direct control over the other. Yet each depends on the other. Now there's a challenge. Is your channel partnership organized for optimal performance? Are your partner relationships the best they can be?

Find out. Tap the wisdom of the people who make up the partnership.